Data is the raw material of modern business, but most companies drown in it. The Data Business Podcast with Fexingo examines how organizations turn data into durable products and infrastructure — from analytics stacks and data pipelines to information platforms that generate recurring revenue. Lucas and Luna dissect real cases: how Snowflake built a cloud-data monopoly, why dbt became the standard for transformation, and how startups like Fivetran and Airbyte compete in the extraction market. They explore the economics of data-marketplaces, the governance trade-offs of lakehouse architectures, and the metrics that separate high-performing data teams from compliant ones. Each episode grounds a specific tension — open-source vs. proprietary, speed vs. accuracy, self-service vs. centralization — in the numbers and decisions that matter. Designed for data engineers, analytics leaders, and product managers building data-intensive businesses, the show avoids hype and focuses on the durable principles that survive tool churn. Lucas brings a journalist's precision to the business models behind the stack; Luna challenges with practitioner questions about real-world friction. By the end, you'll understand not just what tools are trending, but why the economics of data are shifting — and what that means for your next build-or-buy decision.

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